How to sell directly on eBay with Shopify

In many cases, those who sell online do so not only in their own online store, but also with a multi-channel strategy via social networks or online marketplaces. The global players Amazon and eBay are particularly popular with the latter. In this article, we present various options and explain how you can connect Shopify with eBay.

Reach a wide audience - with Shopify and eBay!

An additional sales market - with 18 million buyers in Germany alone, eBay is definitely not insignificant for Shopify merchants! However, there are other advantages to selling on eBay via Shopify:

• Brand awareness is increased

• Products are made available to a wider audience

• Turnover and sales speed are increased

• Products, including stock information, product titles and descriptions, item specifications, price and availability are synchronized with the eBay store and updated automatically. Support for all channels and communication with the customer can take place from a central dashboard.

All the advantages of eBay integration at a glance

• Increased reach: With eBay as an additional sales channel, Shopify merchants can reach up to 18 million active buyers in Germany alone. Merchants can sell on international eBay marketplaces and thus expand their target group.

• Synchronization and time savings: Product titles, descriptions, prices, stock levels and item specifications are automatically synchronized between Shopify and eBay.

• Efficient inventory management: Changes made in Shopify are directly visible on eBay, eliminating duplication of effort.

• Central control: All sales channels, including eBay, can be managed directly via the Shopify dashboard. This allows retailers to keep an eye on orders, messages and customer data. Centralized handling of communication with eBay buyers without having to switch platforms is guaranteed.

• Improved brand presence: Products and brands are presented to a wider audience, which can increase awareness in the long term.

• Cross-selling potential: eBay shoppers can also be made aware of the Shopify store through additional engagement.

• Sales promotion: An additional sales channel increases the likelihood of selling products faster and in larger quantities. Retailers can use eBay as an additional channel to react flexibly to changing demand or trends.

• User-friendly setup: The connection between Shopify and eBay is set up in just a few steps and does not require in-depth technical knowledge. Merchants can use eBay-specific functions such as auction formats and price suggestions directly.

• Scalability: An integration is suitable for small stores that want to start on eBay as well as for larger merchants who want to automate and optimize existing processes. Extensions or customizations are possible through additional Shopify apps or eBay tools.

Dropshipping with Shopify and eBay

eBay Dropshipping with Shopify offers an uncomplicated way to sell products without having to keep your own stock. When a sale is made, the order is forwarded to a supplier who takes care of shipping. Shopify enables the automation of many processes and the management of stock and orders in one central location.

Advantages:

• Low barriers to entry: No investment in stock or warehouse space required.

• Wide reach: eBay as a marketplace offers access to millions of customers worldwide.

• Flexibility: Products from different categories can be listed and customized as needed.

Guidelines for eBay dropshipping:

eBay dropshipping is permitted under certain conditions. It is permitted if you either already own the items or have an agreement with a wholesaler to market and sell their products. For orders that are processed by third parties, you must be clearly identifiable as the seller, guarantee timely delivery and conclude a contract to prevent misuse of the order data. The resale of products that you buy from other retailers or for which you do not have the right to sell is not permitted.

Certain products are also excluded or restricted here, including alcohol, cosmetics or jewelry, for example.

Shopify apps for eBay integration - our top 5

1. CedCommerce eBay integration

The CedCommerce eBay Integration app is a popular solution for connecting Shopify with eBay. It allows merchants to list their products on eBay directly from their Shopify store, synchronize inventory and manage orders centrally.

Benefits and features:

• Simple listing

• eBay-specific customizations

• Inventory synchronization

• Order synchronization

• Currency conversion

Pricing:

• Free plan

• Bronze: $29/ month

• Silver: $49/ month

• Gold: $79/ month

2. Shopify Marketplace Connect

The Shopify Marketplace Connect app is an official solution from Shopify that allows merchants to connect their Shopify store to various online marketplaces such as Amazon, eBay, Walmart and others. This app simplifies the management of product listings, orders and inventory across multiple platforms and provides centralized control within the Shopify dashboard.

Benefits and features:

• Support for large marketplaces

• Regional marketplace options

• Inventory synchronization

• Order import

• Platform-dependent prices

• Currency conversion

• Multilingualism

Pricing:

• Free installation

3. eBay Sync LionzApps

eBay Sync - LionzApps is specifically designed to connect German Shopify merchants with eBay and automate the management of products, orders and inventory between the two platforms. This app has been developed to take into account the specific requirements of the German market, including local tax regulations, shipping options and eBay-specific features.

Benefits and features:

• Automatic inventory updating

• Avoidance of overselling

• Import of eBay orders

• Marketplace-specific pricing

• eBay categories and attributes

Pricing:

• Fair Plan: $9.99/ month

4. eBay Importer by Infoshore

eBay Importer by Infoshore was developed to efficiently import eBay listings into Shopify. It is aimed at merchants who already sell on eBay and want to quickly and easily populate their Shopify store with their existing product inventory. The app simplifies the process of migration and synchronization between eBay and Shopify.

Benefits and features:

• Complete product import

• Simple editing before the import

• Synchronization of stock levels

• Transfer of eBay orders

• Complex product properties

Pricing:

• Free plan

• Bronze: $19.99/ month

• Silver: $29.99/ month

• Gold: $59.99/ month

5. eBay Integration - DPL

eBay Integration - DPL is a powerful tool specifically designed to connect Shopify stores with eBay. The app helps merchants to efficiently list their products on eBay, synchronize orders and ensure seamless management between the two platforms. This app is primarily aimed at merchants who want to use eBay as an additional sales channel to increase their reach and sales.

Benefits and features:

• Automatic listing on eBay

• Product attribute assignment

• Real-time synchronization

• Automatic order import

• Shipping and tracking integration

• Multilingualism

Pricing:

• All-in plan: $19.99/month